Andrew Schroeder

New Ventures, Old Technology

After some very careful consideration (and a considerable amount of wine) I’m packing up shop and moving to Green Bay, Wisconsin. I’m forming a small (yet mighty) letterpress studio called Pig & Weasel. Without further ado, I’d like to officially use this post to debut my new logo… soon to be printed on some beautiful brilliant white cardstock from Neenah papers.

72pt Sans Serif #686

I’ll be honest. I have an ongoing love-affair with type. It doesn’t matter if it is digital, on a photopolymer plate, or cast metal… I love typography.

My friend and studio-mate Christopher dela Pole and I have been investing heavily in letterpress technology lately. We’ve both got the itch to make some new, dare I say, amazing text art projects in the very near future. One of our Ebay treasures has arrived today: this beautiful 72pt Sans Serif font. I can’t wait to get some ink on these…

Letterpress

Tim Hutchinson, Jason Edwards and Ben Prescott

Tim Hutchinson, Jason Edwards and Ben Prescott

I stumbled upon these excellent examples of contemporary use of the letterpress.

The Changing Face of Letterpress Exhibition

via Thomas Brasington on FLICKr